Communications
Save the Children México utilizes market positioning campaigns and public relations in different mass media. We use research to determine which communications channels will generate the greatest outreach and impact for our public objectives and to ensure that Save the Children Mexico has influence and is recognized in Mexican society, as well as to support and promote current projects in which the foundation is working, and to promote a movement of cultural transformation. We always aim to get various sectors of society more involved in defending the Child’s Rights.
In recent years Save the Children Mexico has utilized two successful mass media campaigns focused on the universal values of love, cooperation, and respect for individuals and diversity, etc.
Save the Children Mexico develops various public relations events every year, such as concerts, fairs, and art sales, among others.
Save the Children Mexico maintains a policy of institutional development, positioning and public policy initiatives in all regions in which we work and we control our image logo and brand.
